9.10.2011

The Big Green Buyout


Countless green brands have been snapped up by big corporations. Can they still be trusted?

I found the article I just mentioned in EMagazine and it was quite thought provoking .. Christine MacDonald did a good job of presenting alternating viewpoints.  I'd suggest reading it along with the accompanying article: The Little Company That Could,Organic cereal maker Nature's Path has charted its own course and thrived and a few short interviews: Building a Responsible Brand, Advice from four green CEOs

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